Illustration & Print: Zikay Factoring Sampul Raya 2024

Stage 1. Onboarding

Usual client onboarding. We have a google meet call and I start collecting a few ideas for the money packet design from Zikay Factoring representative - Miss Mala. She did provide with few references and insist on to have 2 concept; Flowers arrangement and Kampung Vibe during Hari Raya. Both she want it to be illustrative.

Stage 2. Research, Exploration and Sketching

I did more research and find more inspiration from Pinterest and Behance. Then its time to start sketching and designing the composition. I am using Adobe Photoshop as my main of drawing tool. After i have several compositions i send it to the client to get her feedback. Each concept get 2-3 options. She then finally get approval from her boss to proceed with Kampung concept.

Stage 3. Feedback, Refinement and Apply to Template

One of most challenge feedback for this project was to change the whole illustration from Day to Night environment. Client have asking the illustration to have kids playing with fireworks, to add more people and give more details on the houses. Moreover, i need to keep apply the whole illustration to the Money Packet template and then mocking up the template so the client can see how final result can looks like. Gladly, the client satisfied with final result and we come to a conclusion.

Stage 4. Deliverables

Usual process of mine, separate the files and naming them properly. Also exporting out the proper file for printing purposes to ensure client do not have issues when they send it our for printing. For the illustration they only received high resolution JPEG and PNG without the PSD master file.